News Room
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Yokohama Tire Corporation to Give Away $5,000 Worth of 101ZL™ Tires and iPads at the Mid-America Trucking Show, Booth 14124
March 28, 2011Yokohama Tire Corporation is giving away 101ZL™ premium steer tires and iPads each day at the Mid-America Trucking Show (MATS) in Louisville, Kentucky, March 31-April 2.
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Yokohama Tire Corporation to Issue ‘101ZL™ SmartSolution™ Challenge’ at Mid-America Trucking Show
March 28, 2011Yokohama contest to prove its new premium long-haul steer tire, on display in booth 14124, will outrun and outlast its competitors
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Yokohama Rubber’s Environmental Technology Receives Award from Cardolite Corporation (USA)
March 25, 2011The Yokohama Rubber Co., Ltd. announced today that its environmental technology had received the “Mortimer T. Harvey Award 2010” from the Cardolite Corporation (USA), a leading company in cashew nutshell liquid products.
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Yokohama Tire Corporation-Sponsored Drivers Kickoff Lucas Oil Off-Road Racing Season with Three Podium Finishes
March 23, 2011Yokohama Tire Corporation-sponsored drivers combined for three podium finishes at the Lucas Oil Off-Road Racing Series opener at Firebird Raceway in Phoenix, Arizona, March 19-20.
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Yokohama Tire Corporation’s OTR Division Earns Vulcan’s 2010 Gold Alliance Supplier Award
March 22, 2011or the fourth consecutive year, Yokohama Tire Corporation’s off-the-road (OTR) division was awarded a Gold Alliance Supplier award for 2010 from Birmingham, Alabama-based Vulcan Materials Company, which annually honors its top suppliers.
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Yokohama Tire Corporation to Give Away an iPad Each Day at ConExpo, Booth N-1257
March 21, 2011Yokohama Tire Corporation will be exhibiting the latest of its OTR and commercial truck tires at the upcoming March 22-26 ConExpo in Las Vegas, Nevada and will be giving away an iPad a day for five days at its booth N-1257.
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Yokohama Tire Corporation’s ‘Home Team Pride’ Promotion with the Boston Celtics Runs Through April 30
March 17, 2011Yokohama Tire Corporation has partnered with the National Basketball Association’s (NBA) Boston Celtics for the fourth consecutive year, announced Shawn Denlein, Yokohama director of sales, Consumer Products.
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Yokohama Tire Corporation’s 2011 Motorsports Program Gears Up
March 15, 2011Tire maker continues with teams in off-road and ALMS, plus “eco-racing’ in the GT3 Challenge and GTC series
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Yokohama Tire Corporation to Showcase Two New Tires at Mid-America Trucking Show
March 15, 2011RY407™ super single wide base trailer tire and prototype 702™ drive tire on display in booth 14124
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Yokohama Tire Corporation-Sponsored Heidi Steele Wins SCORE San Felipe 250
March 14, 2011Former two-time champion Steele and co-driver Rene Brugger come from behind to take Class 6 title on off-the-shelf Geolandar M/T+® tires
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Yokohama Tire Corporation’s ‘Home Team Pride’ Promotion Highlights 2011 Sponsorship
March 10, 2011Free shirt/jersey promotion with Boston Celtics and Houston Rockets runs March 12-April 30. Other consumer, dealer promotions planned
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Yokohama Tire Corporation to Highlight OTR Tires at ConExpo in Las Vegas, March 22-26
March 07, 2011Bias and radial tires for rock, aggregate and concrete industry vehicles on display in booth N-1257
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Yokohama Tire Corporation to Adjust Prices on All Commercial Truck Tires April 1
March 03, 2011Yokohama Tire Corporation has announced it will implement a price increase of an average of 8% on all of its light and medium commercial truck tires in the U.S.
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President’s Perspective: Yokohama Tire Corporation’s Takao Oishi Discusses the Turbulent Tire Market
March 01, 2011Yokohama’s president and CEO looks at key industry issues and trends