Yokohama’s New “Tire Tips” Video Answers Questions About Winter TiresOctober 29, 2012
Yokohama Tire Corporation (YTC) has released its latest episode of “Tire Tips,” a consumer education video series. In the newest installment, Theresa Palang, YTC’s manager of public relations and digital marketing, and Nate Ortega, YTC’s performance marketing specialist, explain the importance of winter tires and their proper application.
Yokohama Tire Corporation’s New iceGUARD iG51v™ Winter Tire for Trucks and SUVs is Now on SaleOctober 29, 2012
Yokohama Tire Corporation has added a new member to its winter tire line, the iceGUARD iG51v™, which is now available in the U.S. in 13 sizes developed specifically for light trucks, SUVs and Crossover SUVs.
Hit the Road: Yokohama Tire Corporation Announces ‘Miles of Fun’ ContestOctober 22, 2012
Social media contest runs through November 22 and puts consumers on their “ultimate road trip” with orange oil-infused YK580™ tires