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Yokohama Unveils the Latest in its High-Performance Winter Tire Collection: the W.drive® V905

Yokohama Unveils the Latest in its High-Performance Winter Tire Collection: the W.drive® V905

Dealers can now order tires that tackle all winter roads

SANTA ANA, CA (May 11, 2015) –Yokohama Tire Corporation’s (YTC) high-performance W.drive® winter tire line, known for its inclement weather reliability and durability, added a new member to the family – the V905. Available now for U.S. and Canadian tire dealers to order for this coming winter, the W.drive V905’s tread combines advanced technologies to deliver the ultimate handling performance for cars throughout the harsh weather months. V- and W-speed rated, fitments for the W.drive V905 include Honda, Mercedes-Benz, Nissan, Volvo, Lexus, BMW, Cadillac and Toyota.

“The W.drive V905 is our most complete high-performance winter offering to date,” said Bob Abram, manager, product planning. “The V and W-speed rated tire was developed to be more durable, fuel-efficient and handle the most extreme winter driving conditions.”

Benefits of the W.drive V905 include:

-- Confident handling: Advanced construction contributes to driving stability, while increased block stiffness provides self-assured handling in all winter conditions (dry, wet/slush, snow/ice) and temperatures thanks to triple 3D sipes.

-- Superior fuel-efficiency: The lightweight design lowers fuel consumption and low rolling resistance is promoted by the advanced engineered Silica end-locked orange oil compound.

-- Improved traction on ice and snow: Zigzag circumferential grooves work in tandem with variable angles while lateral grooves improve stability and help prevent sliding.

-- Excellent snow and water evacuation: Wide slanting grooves and directional tread pattern provide drainage to combat hydroplaning.

Yokohama Tire Corporation is the North American manufacturing and marketing arm of Tokyo, Japan-based The Yokohama Rubber Co., Ltd., a global manufacturing and sales company of premium tires since 1917. Servicing an extensive sales network throughout the U.S., Yokohama Tire Corporation is a leader in technology and innovation. The company’s complete product line includes tires for high-performance, light truck, passenger car, commercial truck and bus, and off-the-road mining and construction applications. For more information on Yokohama’s broad product line, visit www.yokohamatire.com.

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Yokohama is a strong supporter of the tire care and safety guidelines established by the Rubber Manufacturers Association and the National Highway Transportation and Safety Administration. Details can be found at the “Tire Care & Safety” section at www.yokohamatire.com.