Dealers & Fleets
Welcome Dealers & Fleet Customers
Customer Service Website
This site provides authorized customers of Yokohama with a means to more efficiently conduct business with Yokohama, including processing delivery receipts, placing orders, checking the status of an order, checking inventory, and other functions.
Login0Minimum Advertised Price (MAP) Policy
Yokohama’s Minimum Advertised Price (MAP) policy was developed to maintain the integrity and premium status of Yokohama products and to support the strong customer service efforts of our authorized distribution and reselling network.
Contact for Policy and Pricing0Consumer Data Book
View the latest lineup of Replacement and OE Consumer products, including a catalog of part numbers and technical data.
View Consumer Data Book0Digital Asset Management System
The Yokohama Digital Assets Management System allows Authorized Dealers, media and agencies direct access to Yokohama assets for marketing and editorial purposes. These assets include Yokohama product images, logos, photography, videos and much more.
Login0Marketing Materials
This site provides authorized customers of Yokohama with a means to order support materials for their showrooms, including literature, brochures, and point of sale.
Login0
Social Media Tool for Dealers
Authorized Yokohama Dealers can access the many features of this advanced social media marketing tool, including free social media posts, increased foot traffic, and reputation management all with ease and efficiency. Rallio is partnered with the biggest associations and organizations in the tire industry and dealers can capitalize on our partnerships with free social media content.
Login0
Online Product Training
EXCEED is Yokohama's interactive, self-directed website training program for Yokohama dealers. Here, you'll start expanding your knowledge of tires, learn how to recommend the perfect set of Yokohamas for your customers' needs and even experience a simulated customer exchange to help coach you through commonly asked questions.
Login0Advantage Distributor Website
Authorized Distributors of the Yokohama ADVANTAGE Program can access the many features of this site, including processing reports and viewing historical data related to their associate dealers. This site puts information at the Distributors' fingertips and provides the tools necessary to maintain momentum and success within the program.
Login0Associate Dealer Website
The Yokohama ADVANTAGE Program helps authorized Associate Dealers manage their growth and succeed through a customized dashboard. Dashboard views give associate Dealers access to their performance progress, tier-level projections, reward history, co-op claims and other special features.
Login0Tech Service Bulletin
Technical Service Bulletins are issued on a periodic basis in order to keep our customers current on new information, proper treatment, care and the development of Yokohama products.
Tire Label Misprint
09/08/2025
Yokohama has delivered some tires that were labeled improperly. Some labels include a mismatch of the numerical “ply rating” and load range letter. The tire sidewall stamping on these tires is correct. The mismatch may cause confusion during tire selection or inventory management but does not affect tire performance.
Turn Up Separation vs Flow Crack
05/01/2024
This bulletin describes how to identify the difference between a turn up separation and a rim cushion flow crack. Both conditions occur in the lower sidewall of the tire and may be confused for each other, but they occur for different reasons and can be treated differently.
View Bulletin.Commercial Steer Tire Operating Conditions
11/14/2023
In notice to recent trends in operating conditions of commercial freight transportation, Yokohama Tire Corporation identified opportunities for tire performance. This technical bulletin aims to provide guidance for optimization of tire service life and recommended practices.
Yokohama Mississippi Casing Splice Recall
08/26/2023
Yokohama Tire Corporation is initiating a voluntary recall of certain tires manufactured in The West Point, MS plant in 2022. The recall is because of a manufacturing anomaly. Tires may experience sudden air loss from a sidewall blowout, resulting the potential for reduced vehicle control and increasing the risk of a crash.
View Bulletin.Yokohama Mississippi Tread Base Compound Recall
12/15/2022
Yokohama Tire Corporation is initiating a voluntary recall of certain tires manufactured in the West Point, MS plant in May and June 2022. These tires may have been manufactured with an out-of-specification tread base compound. There is potential for a portion of the tread to separate from the casing of the tire increasing the risk of a crash.
View Bulletin.
View Bulletin.
Warranty Returns New Request Form and Authorized Freight Carrier for Columbus, OH Warranty Center
11/12/2022
Effective November 12, 2022, OmniLogistics will handle all warranty returns for the Columbus, OH Warranty Center.
View Bulletin.
View Bulletin.
Long Haul Steer Tire Shoulder Wear
05/06/2022
Long haul service presents several unique challenges for tires that can create a variety of wear patterns. While long haul tires include design features to address these challenges it remains critical to properly maintain vehicles in order to achieve uniform treadwear and maximize service life.
View Bulletin.
View Bulletin.
High Performance Tire Cold Weather Handling Guidelines
02/08/2022
High and Ultra High Performance tires may require special handling requirements during colder months of the year for some customers.To assist owners of High and Ultra High Performance Summer tires during cold weather conditions, Yokohama has prepared these guidelines.
View Bulletin.
View Bulletin.
Tire Inspection and Replacement Guidelines
07/26/2021
To help customers understand appropriate care for their tires and important considerations for tire replacement, Yokohama has prepared these guidelines.
View Bulletin.
View Bulletin.
Tire Storage Recommendations
07/26/2021
The storage of tires requires particular care. If tires are not stored properly, not only will there be deterioration in their appearance, there may be a loss in performance and compound integrity.
View Bulletin.
View Bulletin.
P-Metric/European Metric Replacement Guidelines
04/01/2020
Passenger tires in the United States are available in two size designations: ‘P-Metric’ and ‘European Metric’. The difference is easily identifiable in that P-Metric sizes begin with the letter ‘P’ whereas European Metric sizes have no alpha designation. This bulletin gives guidance on replacing P-Metric OE fitments with European Metric tires of the same nominal size (section width, aspect ratio, and rim diameter).
View Bulletin.
View Bulletin.
Yokohama RY023 Tread Separation
11/20/2018
Avoid Vehicle Vibration Complaints
04/18/2016
This Interactive Service Bulletin includes short video segments to help avoid vehicle vibration complaints.
View Bulletin.
View Bulletin.